Give the words meaning.
Explore what “consistent”, “high expectations” and “follow up” actually look like in your context. Make the expectation visible enough for colleagues to act on it.
DON’T CLOSE THIS PAGE YET.Your next leadership breakthrough could start with one clearer expectation.Start here ↓
DEVELOP2TEACH PRESENTS / THE SCHOOL LEADERSHIP MASTERCLASS
Less woolly leadership.
More CLARITY.
You know what you mean.
Does everyone else?
Turn the expectations you set into a shared picture of everyday practice. Join Paul Collin for 90 minutes that put your real school leadership challenge at the centre.
US · 12pm Eastern / 11am Central / 10am Mountain / 9am Pacific
See your local time and date ↓
A PERSONAL INVITATION FROM PAUL COLLINWATCH FIRST ↘
A short invitation. One real challenge. A clearer way forward.
YES — I WANT TO LEAD WITH CLARITY →Standard £94.80 incl. UK VAT · VIP £190.80 incl. UK VAT
UK totals include 20% VAT · International currency and tax shown at checkout · Book preview included
01 Watch the invitation02 Choose standard or VIP03 Bring your real challenge
For school leaders
Heads, principals, deputies & trust teamsBuilt for real practice
Bring one live leadership challengeBook preview included
For every standard and VIP attendeeJoin from anywhere
Live, virtual, January 2027
Heads, principals, deputies & trust teamsBuilt for real practice
Bring one live leadership challengeBook preview included
For every standard and VIP attendeeJoin from anywhere
Live, virtual, January 2027
ONE LIVE SESSION / JOIN FROM ANYWHERE
Your time. Your place.
The same CLARITY.
Friday 29 January 2027 · 5–6:30pm GMT (UK)
90 minutes live online. The UK is on Greenwich Mean Time in January.
United States
| Region | Local date | Local time |
|---|---|---|
| US Eastern / New York | Fri 29 Jan | 12pm–1:30pm EST |
| US Central / Chicago | Fri 29 Jan | 11am–12:30pm CST |
| US Mountain / Denver | Fri 29 Jan | 10am–11:30am MST |
| US Pacific / Los Angeles | Fri 29 Jan | 9am–10:30am PST |
| US Alaska / Anchorage | Fri 29 Jan | 8am–9:30am AKST |
| US Hawaii / Honolulu | Fri 29 Jan | 7am–8:30am HST |
These US times are on Friday 29 January. EST, CST, MST, PST, AKST and HST are the offsets in effect on the event date.
Based on the fixed session: 29 January 2027, 17:00–18:30 UTC. Your calendar should convert it to your own time zone.
Add the session to my calendar ↓The calendar file saves the session time. Your joining link will be provided separately.
Europe, Africa, Middle East, Asia, Australia and New Zealand
| Region | Local date | Local time |
|---|---|---|
| United Kingdom | Fri 29 Jan | 5pm–6:30pm GMT |
| Central Europe / Paris | Fri 29 Jan | 6pm–7:30pm CET |
| South Africa / Johannesburg | Fri 29 Jan | 7pm–8:30pm SAST |
| UAE / Dubai | Fri 29 Jan | 9pm–10:30pm +04 |
| India / New Delhi | Fri 29 Jan → Sat 30 Jan | 10:30pm–12am IST |
| Singapore / Hong Kong | Sat 30 Jan | 1am–2:30am +08 |
| Australia / Perth | Sat 30 Jan | 1am–2:30am AWST |
| Australia / Sydney | Sat 30 Jan | 4am–5:30am AEDT |
| New Zealand / Auckland | Sat 30 Jan | 6am–7:30am NZDT |
Watch the local date: India finishes after midnight; Singapore, Perth, Sydney and Auckland join on Saturday 30 January.
When the message is clear to you…
Is it equally clear
to everyone else?
You have explained the expectation. Discussed it in briefing. Put it in the improvement plan. Yet what happens across the school still varies.
CLARITY gives you time to examine the gap between what leaders intend and what people understand, do and sustain.
Make the next action clear.
Connect a leadership priority to the routines, conversations and responsibilities that turn it into day-to-day practice.
Check what has changed.
Consider what evidence would show that the expectation is understood and being used. Plan a useful check without creating another layer of unnecessary work.
The 90-minute experience
Bring a challenge.
Leave with a clearer
next step.
Work with one issue from your own school: inconsistent attendance follow-up, a routine that varies between teams, or an improvement priority that has lost its meaning.
Friday 29 January 2027, 5–6:30pm GMT (UK).
Find the woolliness
Identify where language, assumptions or unclear ownership are getting in the way.
Build a shared picture
Translate one expectation into observable practice, using examples from school leadership.
Move from words to action
Apply the thinking to your challenge and define a manageable first step.
Plan the follow-through
Clarify responsibility, the evidence you will look for and when you will check progress.
Your host / Paul Collin
A school leader
who knows the work.
Paul is the founder of Develop2Teach, a former headteacher and an executive coach working with school and trust leaders.
His experience spans around 25 years in education, including approximately a decade in headship and executive leadership. His work connects leadership clarity, attendance, coaching and school improvement.
Paul holds ILM Level 7 Executive Coaching, NPQH and NPQEL qualifications and hosts Headship After Hours.
What does the expectation look like when someone actually does it?
That is the question at the heart of this masterclass. You will apply it to an issue that matters in your school.
From the Develop2Teach Advantage range: Attendance Advantage · Teaching Advantage · Leadership Advantage
Complimentary 13-page book sample included with every booking
Included with every booking
A first look at
Being Less Woolly.
Everyone who signs up receives a condensed preview of Paul’s forthcoming book, Consistency in Schools — Being Less Woolly, ahead of its planned publication at Easter 2027.
Explore the thinking behind the masterclass and use it to reflect on the expectations you set in your own school.
Your approved 13-page sample includes the complete opening and first chapter. Available from your attendee hub; the full book is planned for Easter 2027.
Book the masterclass + preview →Your place at CLARITY
Choose how you join.
STANDARD
£94.80
Includes 20% UK VAT. Base price £79 excluding VAT.
90-minute live masterclass, approved book preview and attendee joining information.
Choose Standard →VIP
£190.80
Includes 20% UK VAT. Base price £159 excluding VAT.
- Everything included with Standard
- 30-minute live Q&A with Paul, 6:30–7pm GMT
- CLARITY Toolkit — normally charged at £250 as part of Develop2Teach school consultancy packages
- Paul’s forthcoming CLARITY System PDF: a framework for consistency in schools
Eligible VIP buyers are automatically entered in the separate free draw before its deadline, unless they decline. One entry per person; purchasing does not improve your chances.
Choose VIP →Checkout opens securely in Stripe. Available currencies, including USD where offered by Stripe, conversion and applicable tax are shown before you pay. International totals depend on location and tax status.
Free draw — no purchase necessary →CLARITY SCHOOL SUPPORT DRAW
Support that goes beyond the masterclass.
No purchase necessary. One entry per person. Online entries close 15 January 2027 at 11:59pm GMT. The draw takes place on Friday 5 February 2027, one week after the masterclass. Prizes will be delivered at agreed times by 31 December 2027. The free route and VIP entry have the same chance of winning. VIP purchases after the deadline do not enter the draw.
- Five winners: one 60-minute online coaching session with Paul each.
- Two winners: one 90-minute online coaching session plus a school attendance diagnostic report delivered online, report valued at £750.
- One winner: one full-day leadership intervention and diagnostic for attendance transformation and leadership clarity. In person at a consenting school in England, Scotland or Wales.
No winner pays any charge, including applicable VAT, to receive a prize. Open to adults aged 18+ resident in England, Scotland or Wales only. School-based prizes require school consent.
Enter the free draw → Read the full draw terms
No purchase necessary. Free online entry and eligible VIP entries have equal chances.
Before you book
Your questions, answered.
Who is this for?
Headteachers, principals, deputies, assistant heads, trust leaders and other school leaders responsible for turning expectations into consistent practice. Leaders from UK and international schools are welcome.
When does it take place?
Friday 29 January 2027, 5–6:30pm GMT (UK), live online for 90 minutes. In the US: 12–1:30pm Eastern, 11am–12:30pm Central, 10–11:30am Mountain and 9–10:30am Pacific. See the time-zone section for other locations and date changes.
Does everyone receive the book preview?
Yes. Both standard and VIP bookings include the condensed preview ahead of the planned Easter 2027 publication. It is not the full book.
Who can enter the separate free draw?
Adults aged 18+ resident in England, Scotland or Wales. Northern Ireland, Crown Dependencies and other countries are excluded. The masterclass itself welcomes international school leaders.
Will there be a recording?
Your ticket is for the live 90-minute session. Recording access is not included in the current offer.
29 January 2027 / 5–6:30pm GMT
Make your next expectation
your clearest one.
Join Paul Collin for the School Leadership CLARITY Masterclass.